Client Case Study – Tetra AV
We will regularly post Case Studies from recent clients who agreed to share about their wonderful experiences working with 320 Designs.
CLIENT:
- Tetra AV
- Southlake, Texas
SCOPE:
- Redesign Current Website
- Establish Ongoing Marketing Effort
NEED | MOTIVATION:
This young but growing business was operating with its original site and was ultimately unsatisfied with the visual experience on the site, as well as the ability to remain flexible and agile with ongoing changes and edits. Additionally, Tetra AV had no current organized marketing effort towards its clients + prospects, only sporadic and uncoordinated activity.
“320 Designs came in and earned our trust right off the bat with their transparency and personal approach. They made a complicated website redesign project seem easy and provided a comprehensive solution to our bigger-picture marketing goal. We finally have a coordinated, strategically planned marketing effort which encompasses web, email, SEO, social media, and print. And not least, our website just looks amazing!”
320 Designs Solution:
We suggested a Professional Website Redesign and Monthly Digital Marketing Package. This provided the client with a fully customized and professionally designed WordPress website, as well as Basic SEO Setup to maximize search engine rankings from the very start (no additional fee).
Additionally, we planned a 12 month Publicity Calendar which organized the themes and individual elements of each monthly e-newsletter. 320 Designs creates each newsletter with custom-written content and emails it to the client’s database.
These elements are also shared across all Client’s social media accounts throughout the month, to maximize visibility and organically drive as much traffic to the website as possible.
Our email Open and Click-through rates are measurably higher than industry average, exactly because of QUALITY DESIGN and CUSTOM CONTENT.
Outcome:
Website Redesign
Client was completely satisfied with the final website design, and immediately reported positive feedback from both vendors as well as their customers. The site now conveys the level of luxurious and elite solutions Tetra AV offers for very high-end customers.
Digital Marketing Campaign
Furthermore, the regular monthly e-newsletter campaign now highlights the true benefits and impact of Tetra’s solutions, and speaks with relevant, custom content to its target audience.
SEO Campaign
Since we launched the new website and marketing effort, we have since begun a Business-level SEO Campaign, which uses both onsite and offsite tactics to ensure the website is as “healthy” and visible as possible from a search engine perspective. Overall a highly successful project and has led to a strong and ongoing relationship.
3:20 Designs is a full-service digital marketing firm in Dallas, Texas. Our goal is to equip business owners with all-inclusive services allowing them to focus on what they do best!
